Process & pricing
Know the plan before the shoot.
The first conversation sets the audience, deliverables, timeline, and budget. A written proposal confirms the work before production begins.
How a project runs
Four clear steps.
Define
Set the business goal, audience, channels, and deliverables.
Prepare
Plan interviews, script, locations, casting, and the shoot day.
Film
Work with a Fresno-based production team on location.
Finish
Edit, color, sound, captions, and the versions your campaign needs.
Budget guidance
$5,000–$25,000+
WERZ’s published guidance for commercial production. Your proposal depends on scope.
Price follows the production.
WERZ’s published commercial-production guidance is $5,000–$25,000+, depending on scope. Locations, crew, casting and usage, filming days, and post-production determine your proposal.
The proposal confirms crew, locations, usage, deliverables, review rounds, payment milestones, and the delivery schedule. Extra versions or a changed brief are agreed before additional work starts.
Plan your projectAre you based in Fresno?
Yes. This is a specialist production site by WERZ, which is headquartered in Fresno and works across the Central Valley and California.
Which locations do you serve?
Fresno, Clovis, Madera, Visalia, Merced, Hanford, Tulare, Bakersfield, and surrounding communities. Travel, permits, and location costs are confirmed in the proposal.
Can one shoot produce multiple ads?
Yes, when the messages, formats, and deliverables are planned before production. We agree the version list rather than assuming every cut is included.
Do you work with agencies?
Yes. WERZ can work directly with businesses or as a production partner for an agency. Responsibilities, usage, confidentiality, and credits are agreed in scope.
Your next project
What are we making in the Valley?
Book a free 30-minute call with the WERZ team in Fresno. Bring the goal — we’ll talk through scope, timing, and budget together.